Dear Doctors, I see it time and time again—a common mistake in social media marketing that many in our profession unknowingly make. It’s a mistake that, if left unchecked, could be costing you potential patients who are just a click away. I’m talking about inconsistent and impersonal social media presence. Let’s be honest, as medical […]

Want to craft content that our patients truly want to engage with.? Here’s what you need to know! It’s not just about putting information out there—it’s about making it meaningful and relatable. Imagine your patient’s reaction when they see content that speaks directly to their concerns, needs, and interests. They don’t just glance at it—they […]

Hello Doctors, In the busy world of healthcare, it’s easy to focus just on treating diseases and managing schedules. But there’s something equally important—connecting with your patients. It’s not just about the illness; it’s about the person who has it. I’ve seen in my work that this personal touch can make a big difference in […]

Dear Doctor, I understand your concern about the necessity of having a website, especially if you’re not running your own practice or working in a hospital but consulting at different clinics. It’s a valid question, and one that many medical professionals in similar situations ponder. Let me shed some light on why having a website […]

You’ve probably heard me talk a lot about the importance of building a personal brand. It’s like your professional identity, something that shows the world who you are as a doctor, beyond just the degrees and the white coat. But you might be scratching your head, thinking, “All this sounds great,Dr Aditi, but when do […]

Hello doctor! Today, let’s address a pressing issue: the intense price competition in the medical industry “The Price Dilemma” We’ve all been there – the relentless pressure to lower prices to stay competitive. It’s a tough market, and patients are increasingly price-sensitive. But is a race to the bottom really the answer? I believe there’s […]

As a healthcare marketing expert, I understand the ever-increasing importance of online reputation management in the medical field. Patients are increasingly turning to the internet to research and choose doctors, and your online reviews can make or break your practice. This is especially true in Dubai, where a large number of doctors are employed and […]

Doctors, have you ever considered the power of blogging? Imagine this: a potential patient is looking for a new doctor and they come across your blog. You write about a variety of health topics that are relevant to their needs and concerns. They read a few posts and are impressed by your knowledge and expertise. […]

Are you tired of your medical practice struggling to attract new patients, especially when online visibility is more critical than ever? Picture this common scenario: a patient urgently needs medical care, but they can’t find your clinic’s contact information or business hours, even though you’re just around the corner. This challenge is all too familiar […]

Hey there, Doctors! We know that when it comes to running a clinic, your primary focus is on patient care. And that’s how it should be! But, running a successful clinic involves more than just medical expertise; it requires a team of dedicated professionals who can ethically and effectively sell your services. But the idea of […]